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Sunday, December 8, 2019

Review: Big Billion Startup: The Untold Flipkart Story

Big Billion Startup: The Untold Flipkart Story Big Billion Startup: The Untold Flipkart Story by Mihir Dalal
My rating: 5 of 5 stars

I have been following Flipkart since 2008, since I first became a customer. In those days, what Flipkart achieved was nothing short of magical. Over the last 12 years, Flipkart has morphed into a behemoth worth billions of dollars, and is still has the highest market share of the Indian e-retail space. Big Billion Startup is a beautifully written un-putdownable tale of that journey. It almost reads like a plot of a movie that perhaps Hollywood might make about a world changing Silicon Valley startup. The book is meticulously researched and I strongly believe that the author has tried to present a balanced perspective. The book is not just the tale of Flipkart, but of the dawn of entrepreneurship of Internet companies in India.Netflix, please turn this into an awesome TV series!

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